Elearning! Magazine

Market & Media Guide 2013

Elearning! Magazine: Building Smarter Companies via Learning & Workplace Technologies.

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13 Virtual Trade Show What Attendees Say Meet Your Market at Enterprise Learning! Summit Virtual "ThisSummitisnicebecausewith budgetcutsIcanstillattendandbe atworkwithoutthecostoftraveland conferencefees." – P. Taylor, Northrup Grumman Eighty-two percent of Summit virtual attendees have an active enterprise learning initiative.1 These buyers are seeking a wide range of products from authoring tools to virtual classroom solutions, and are motivated to act. In today's environment, 72% of executives report they were unable to attend a physical event due to constraints. Yet, 100% would attend a virtual option if offered.2 Extend your reach to 300% more buyers and 500% more executives with the Virtual Summit.3 The higher the title level, the higher the preference for the virtual event. Target these key buyers at the Enterprise Learning! Summit Virtual. "Thanksforputtingthisvirtualevent together.Greatjob!Ilovethisvirtualconference.Whatagreatexperiencesofar." – J. Papakalos, JRMP Enterprises Like a physical event, the Enterprise Learning! Summit Virtual features: an Exhibit Hall filled with sponsored booths; a Conference Hall hosting educational sessions; a Networking Lounge to meet speakers and peers; and a Resource Center offering product information, white papers and more. Fig 1: Event Environment "Ifeellikeakidinacandystore." – C. Ulander, ADP "Don'tyouloveit!Thisisareallygood waytogetpeopleengaged.I'walked' aroundtheloungeand'talked'topeople." – M. Krug, NOAA, Department of Commerce. "Exploringthevirtualconference… it'sexciting!" – U.Fasessler, Manor AG Fig 2: Event Booth Example What Sponsors Say "Wehadmorethan150livedemonstrationsgoingoninourboothover theday…andmanynewcustomers asaresultofourparticipation.We lovetheplatform." – Dave Pitcher, Clarix Technologies "Weconnectedwithlvenewserious prospectsduringtheliveday…avery goodoutcomeforourlrstevent." – Wendy Ruano, One Planet "ThiswasTotalTrainingNetwork'slrst yearparticipatinginthevirtualSummit. Theboothsetupwassimpleandfunand thevirtualenvironmentallowedourteam toquicklyengageinconversation,instantlyprovidereferencematerialsbased ontheattendees'needsandthereporting thatisavailableallowedourteamtofollowupwitheachandeveryvisitor." – Jenny Ellingen, TTNLearning The Virtual Summit Can Help You Meet Your Marketing Objectives Build Your Brand Virtual Summit sponsors benefit from the global reach of the market leading media channel. Sponsor early and take advantage of up to 13 million ad impressions generated for the Summit across print advertising, direct email, web site and enewsletter ads. Lead Generation Choose your level of sponsorship based upon the number of leads you want (per event.) Platinum: 1200- 2000 Bronze: 300-500 Gold: 300-500 Booth: 150-250 Speaking Opportunities Every session is Elearning! Institute certified, earning attendees credentials. Use the Summit to host your one hour web session on a hot topic. Sessions can be webcasts, expert panels, roundtables or case studies. Generate new sales, complement your physical events or leverage your archived content by hosting a session at the Summit. Professional Networking Meet up to 3,000 executives from the comfort of your office. Connect with attendees one-on-one chat; exchange virtual business cards; add them to your event network; meet speakers and query peers. Start the dialogue with one click. Sources:1)ELSVirtual2012AttendeeProlle2)Elearning!ReaderStudy20113)CEIR20011 Contact Sales at: 888-201-2841 or sales@2elearning.com www.2elearning.com/events

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